Why does Boeing have a website? They are a very large, very well known airplane manufacturing company who has, as a customer, the United States government. Why would they need to have a website? It’s simple; they want other businesses, the public, their employees and shareholders to know that they are responsible corporate citizens. What better way to do this than to have an internet presence that communicates their commitment to quality and to the citizens of this country.

If Boeing thinks having a website is a good idea for marketing purposes, why not your company? It’s surprising how many companies don’t consider the website to be an effective marketing tool and relegate its existence to the IT department. (Nothing against you IT folks – you are the backbone of any business these days.)

Okay so I've gone over this ground before. Apparently it's a new pet peeve of mine.

Over and over again I come across the same thing "Our IT department handles our site." The funny thing is that most of these companies also have a marketing department and a marketing manager who is just as baffled as I am.

Maybe the marketing department knows something that the company owners aren't aware of:
Using the web to market works - for any type of company, for any purpose.